This project focuses on the visual identity for Galichnik Trail Run 2026, an annual trail race returning for its second edition.

The client aimed to refresh and elevate the event’s visual presence while maintaining a strong connection to nature through color and overall aesthetic.

The concept was built around natural color palettes inspired by the surrounding landscape. As part of the identity, I designed a logo incorporating a bear element, reflecting the wildlife characteristic of the region.

I developed a cohesive visual system applied across various touchpoints, including social media posts, posters, race bibs, and merchandise, creating a consistent and recognizable event identity.